Aussies, get Alexa.
Because Alexa gets Aussies.

Aussies love smart speakers. But smart speakers don’t love Aussies. Because those poor AI helpers struggle to understand the virtually unintelligible colloquialisms we drop into everyday conversation. So, to show how Alexa could fit into our unique way of life, we taught it over 100 genuine, true blue Aussie-isms and connected them to thousands of Alexa’s routines and actions.